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Employee Productivity: What You Need to Know to Motivate Your Team

Increasing Employee Productivity

If you’re responsible for human resources at a company, you want your team to be happy and motivated. You need to focus on those aspects of your company culture in order to increase employee productivity amongst the workforce. But productivity doesn’t come out of nowhere. It starts with employee engagement, which is a measure of […]

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4 Ways To Power A Team Of Storytellers With Employee Advocacy

4 Ways To Power A Team Of Storytellers With Employee Advocacy

We recently had the pleasure of co-presenting a webinar with LEWIS Global Communications. Our VP of marketing, Dave Hawley, was joined by Michael Brito, Head of US Digital Marketing for LEWIS Global Communications and author of several books, including the soon to be released Participation Marketing: Unleashing Employees to Participate and be Brand Storytellers. During […]

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How Deloitte Activated Thousands Of Employees As Ambassadors

How Deloitte Activated Thousands Of Employees As Ambassadors

A couple weeks ago we co-presented a webinar with Turner Roach, Social Media Marketing Manager at Deloitte Services LLP. Our VP Marketing Dave Hawley and he discussed the transformation the company’s employee advocacy program has been through in recent years, from a home grown “copy-and-paste this tweet from an email” process to a formalized program […]

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Why Measurement Is Critical for Employee Advocacy Success

Why Measurement Is Critical for Employee Advocacy Success

Every modern marketing department knows and understands the importance of measurement. After all, how are you supposed to improve your campaigns over time if you aren’t tracking metrics and assessing your performance along the way? Your employee advocacy program should be treated just like any other marketing campaign, where the ultimate mission is to drive […]

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Altimeter Unveils The 2015 State of Social Business Report

Altimeter 2015 Social Business Report

In case you missed it, Altimeter’s 2015 State of Social Business report is out! It dives deep into the current state of digital transformation happening amongst industry leaders. Over 100 thought leaders, brands, and technology vendors were surveyed on a variety of topics, with Employee Advocacy being a common thread throughout. Key findings from the […]

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