Thoughts on advocacy marketing from the team at Dynamic Signal

The Future of Marketing: Advocacy @ Social Media Week Chicago


Social Media Week Chicago is just around the corner, and we’re excited to announce our participation. Jim Larrison, our SVP of Sales & Marketing will lead a discussion entitled The Future of Marketing: Advocacy. Jim will explore recent trends around both customer and employee advocacy, the strategies behind developing successful programs, and real world examples […]

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Dynamic Signal Launches “Divisions” Feature to Scale Employee Advocacy for the Enterprise


Seven years ago, Social Media was something that had clear ownership within an organization. It normally sat within the corporate Marketing function, exclusively owned by a social media specialist. This is no longer the case. Social Media is now an important communication channel for every department. While this is great news for companies looking for […]

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VoiceStorm for, A First in Employee Advocacy


There is little doubt that, named the world’s Most Innovative Company for the second year in a row, is the clear CRM leader and continues to push innovation in multiple Software-as-a-Service Cloud categories. Thousands of companies globally, big and small, utilize’s suite of products to manage their entire business on a day-to-day basis. […]

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Mindshare North America Selects Dynamic Signal for its Action Partner Program


Today, Dynamic Signal announced that Mindshare North America has selected our VoiceStorm platform to be an Action Partner of Mindshare North America’s THE LOOP, the agency’s real-time content, curation and distribution platform. What does this mean? It means that media agencies and agencies of the future recognize that our platform can be a key tool […]

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Social Amplification. A Video Blog of Lessons with Sandy Carter of IBM


Sandy Carter, IBM General Manager, Ecosystem Development & Social Business Evangelist, recently featured Dynamic Signal in her Coffee Break video series as she spoke about social amplification and employee advocates as a valuable marketing channel. She discusses why advocacy engines matter and highlights that employees are often the most overlooked, yet trusted forms of communication. […]

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Why B2B Companies Are a Perfect Fit for Employee-Driven Advocacy


In the digital world, there’s no doubt that marketing has shifted dramatically away from the radio, television and print advertisements of the bygone advertising golden era. In fact, with the rise of social media, marketing is becoming less and less about formal advertising and more and more about authenticity, trust, and real time engagement. This […]

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PaperShare Joins Dynamic Signal – Q&A with Rob Stevens


In case you missed the big news yesterday, we announced that we raised a $12M Series C and acquired a Seattle based company called PaperShare. It’s an exciting time as we’re growing fast, and the addition of the PaperShare team is a big part of that. I sat down with one of those new team […]

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