Dynamic Signal Is Hiring A Digital Marketing Strategist

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We build communications technology for the world's largest enterprises.

Digital Marketing Strategist

Dynamic Signal is looking for a Digital Marketing Strategist to join our Marketing team. You will be developing and executing targeted advertising programs across multiple digital channels and vendors. You must have 3+ years of startup experience (preferably B2B and SaaS) in demand generation and user acquisition activities. We are looking for someone who can appreciate both excellent copy and deep data.

Location: San Bruno, CA

Who You Are

  • You combine discipline, process, and analytical rigor with curiosity, out of the box thinking and an experimental mindset.
  • You have a distinct passion for technology and its clear promise for marketers. You understand the marketing technology landscape, and understand the needs and mindsets of marketers.
  • You are creative and resourceful and love finding innovative ways to improve experiences for both customers and internal teams
  • You are deeply analytical and make data-driven decisions. You also appreciate strong copy and design and are as comfortable with messaging briefs as you are pivot tables
  • You are enthusiastic about building and optimizing a state-of-the-art stack of targeted advertising and account based marketing tools and and platforms

Responsibilities

  • Develop and execute targeted advertising programs across channels (Including display, social, and paid search.) that aligns with our account-based marketing strategy
  • Work cross functionally with content, sales development and events teams to maximize lead generation and velocity
  • Manage, scale and optimize CPL and content syndication programs
  • Test and optimize content and messages across channels
  • Experiment with new channels, messaging and programs to find the optimal tactics for reaching target buyers in both enterprise and corporate accounts
  • Oversee CPL and ROI analysis and optimize advertising programs to maximize bottom-funnel conversion rates

Requirements

  • 3+ years of startup experience (preferably B2B and SaaS) in demand gen, growth or user acquisition marketing
  • Proven track record of driving successful B2B paid acquisition campaigns across channels
  • Must be a team player with a positive attitude.
  • Excellent written and verbal communication skills
  • Skilled at coordinating complex projects and aligning multiple stakeholders to achieve business goals
  • Excellent budgeting and vendor management skills.

Benefits

We provide a competitive salary, employee stock options, merit-based promotions, paid vacation, and benefits: medical, dental and 401k. We promote diversity and encourage all qualified candidates to apply.



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