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4 Ways To Power A Team Of Storytellers With Employee Advocacy

4 Ways To Power A Team Of Storytellers With Employee Advocacy

We recently had the pleasure of co-presenting a webinar with LEWIS Global Communications. Our VP of marketing, Dave Hawley, was joined by Michael Brito, Head of US Digital Marketing for LEWIS Global Communications and author of several books, including the soon to be released Participation Marketing: Unleashing Employees to Participate and be Brand Storytellers. During […]

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How Deloitte Activated Thousands Of Employees As Ambassadors

How Deloitte Activated Thousands Of Employees As Ambassadors

A couple weeks ago we co-presented a webinar with Turner Roach, Social Media Marketing Manager at Deloitte Services LLP. Our VP Marketing Dave Hawley and he discussed the transformation the company’s employee advocacy program has been through in recent years, from a home grown “copy-and-paste this tweet from an email” process to a formalized program […]

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Learn How BMW Is Improving Its Communications Strategies With Employee Advocacy

Learn How BMW Is Improving Its Communications Strategies With Employee Advocacy

Late last week, I listened into our webinar with Andrew Cutler, Executive and Internal Communications Manager at BMW of North America. He spoke about the state of communications today and programs BMW are implementing to inform and engage their employees across four distinct, global brands. It was exciting to hear how a global company with […]

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Hacking The Content Distribution Model: CMI Webinar Roundup

Hacking The Content Distribution Roundup CMI Webinar Roundup

Yesterday, I sat in on the CMI webinar, Hacking The Content Distribution Model, hosted by CMI’s Robert Rose. The slides are available here. It was an hour well spent to be sure! The webinar had a “deep bench” for the panel, including Alexa Schirtzinger, Director of Content Marketing for Salesforce, Alexandra Shockey, Social Media Advisor […]

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Upcoming Webinar: Hacking the Content Distribution Model

Billions of dollars will be spent on content creation in 2016; in comparison, one study reports 70% of marketers plan on spending just $1,000 per month on content distribution. Why spend so much money making something then not ensuring it gets delivered? Similarly, companies look to distribute content about their products, brands, culture etc. in […]

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Upcoming Webinar: If You Create Great Content, and No One Sees It, Does It Really Exist?

Upcoming Webinar If You Create Great Content and No One Sees It Does It Really Exist

Join us on Wednesday, December 2nd at 10am PT for an exclusive webinar with The Marketing Scope – If You Create Great Content, and No One Sees It, Does It Really Exist? You know that adage, “If a tree falls in the forest and no one is there, does it still make a sound?” Well, […]

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Upcoming Webinar: Making the Case for Employee Advocacy at Your Firm

Making the Case for Employee Advocacy at Your Firm

Join Social Media Today for an exclusive, live webinar on December 1st at 12pm ET/9am PT In the age of Employee Advocacy, your brand can be as powerful as your workforce is enthusiastic. Don’t assume all you need is numbers when it comes to organizing employees. If your workforce is motivated, engaged, and socially equipped, […]

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Upcoming Webinar – Rethink Employee Communications: Adapting to the Digital Age

Upcoming Webinar - Rethink Employee Communications: Adapting to the Digital Age

Don’t miss this upcoming webinar on November 18, 2015 at 10am PT/1pm ET High-performing organizations make employee communications a priority. They know an engaged workforce makes for a more successful organization, but is it time to rethink what employee communications can be in the digital era? Many organizations have found that traditional methods of employee […]

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Employee Advocacy Surges to the Lead

Employee Advocacy Surges to the Lead

We now declare employee advocacy the winner! …And there’s new upcoming research data to prove it. Last week’s webinar shared this research and it was so popular we’re doing it again for you. Sign up for the AMA’s July 28th webinar on “Leveraging Employees through Social Media with Charlene Li”. See why Employee Advocacy raced […]

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