Congratulations to one of our Dynamic Signal parters, Sam Martins, for being named one of Brand Innovators 40 under 40.
The 40 under 40 are described by Brand Innovators as the next generation of brand stewards, who will steer America’s leading brands for the next 20 years. They are a smart and creative bunch, with enough accomplishments under their belts for an entire career.
As the Senior Brand Manager at Timex, Sam is responsible for overseeing the equity and commercialization plans for the Timex Sports brands in the U.S. — Ironman and Expedition.
Most recently Sam helped launch Timex’s “I Am A Runner” campaign. Bringing to life the passion and motivation that unites all runners, regardless of skill level, “I Am A Runner” is an integrated campaign that provides a platform for consumers to share their running experiences and rewards them for sharing their stories. Sam also was instrumental in the launch of TimexRewards.com, an innovative social media initiative built in partnership with Dynamic Signal, that rewards Timex advocates for sharing branded content related to endurance sports.