The sales process has always been social. Salespeople need to find prospects, make connections, and build relationships. Because of how social the sales process is, it just makes sense for salespeople to turn to social media as a new prospecting and selling channel. But that’s not the only reason for salespeople to begin social selling.
According to Forrester, buyers may be between two-thirds and ninety percent of the way through their purchasing journey before reaching out to sales. Salespeople are realizing that they need to have a strong social media presence so they can connect with these buyers earlier in that process and show their industry expertise. But how do you establish yourself as an industry expert on social? How do you find prospects? And how can you convert those prospects into customers?
Don’t worry, we’ve got exactly what you need to start or improve your social selling technique. Whether you’re new to social selling or a seasoned veteran, The 7 Secrets to Social Selling is for you.
In this ebook you’ll learn:
· Which social media channels you should use for social selling
· How you can use them effectively to find leads and convert those leads into customers
· How to balance your personal and professional social media presence
· And more!
To learn the 7 secrets to social selling, download our free ebook now.