The Future of Marketing: Advocacy @ Social Media Week Chicago


Social Media Week Chicago is just around the corner, and we’re excited to announce our participation. Jim Larrison, our SVP of Sales & Marketing will lead a discussion entitled The Future of Marketing: Advocacy. Jim will explore recent trends around both customer and employee advocacy, the strategies behind developing successful programs, and real world examples of how advocacy is playing a vital role for today’s digital marketer.

The session takes place on Wednesday, September 24th at 10am CT at the Hyatt Regency in Chicago. If you’re already planning to attend Social Media Week, which takes place September 22-26 be sure to add our session to your schedule. Click here to register if you have yet to sign up.


Social Media Week Chicago is a community-sourced, city-wide experience engaging thousands of people with the brightest and most innovative perspectives on social media around Chicagoland. Social Media Week Chicago gathers and showcases the best perspectives on fast-moving social, digital and tech trends. Thought leaders in everything from business to nonprofit to education will share their solutions to these challenges, and visions for the future.

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G.I. Sanders

G.I. Sanders is Senior Director, Creative Services at Dynamic Signal. He specializes in entrepreneurship, digital and social media, design, and marketing. G.I. is based in Dallas, TX with his wife and two sons. Passions include technology, startups, music, fitness and sports.