For a few years now, Dynamic Signal has seen the power of the employee’s voice become as powerful as the brand itself. We’ve seen our customers increase brand awareness, drive new leads and amplify company content by providing their employees company-approved content to share on all their social channels.
We also know that most of these employees have pets and pets are just as popular as people. In fact, the longest line at SXSW 2015 was not for any music artist; it was for Grumpy Cat. So this got us thinking, if employees can have such a big impact on social media for their company, what if we included their pets? After all, who knows more about social media that a cute puppy?
Ya right! April Fools!
First of all, cats and dogs don’t use laptops, cell phones or the internet. They also don’t know how to read, don’t work for a company and don’t construct fun tweets.
But your employees DO and VoiceStorm Pro allows them to share your brand’s message to their networks on every social channel they use. After all, employees can reach an audience 10X larger than what a brand can reach.
So try it out for yourself! By allowing your employees to share company content, they could amass a following just as big as their pets.