Upcoming Live Event: Reinventing the Content Marketing Wheel

Upcoming Live Event: Reinventing the Content Marketing Wheel


Don’t miss this live streaming event!

September 24, 2015 / 10 am PST

There’s a major transformation underway. How people dream about, plan for, shop and experience travel has changed. As a result, brands are not only including storytelling in their content but are also becoming conversationalists. This coming Thursday, Dynamic Signal and Scripted will be hosting a live streaming event with content marketing experts from the travel industry. Register now to receive the live streaming link and follow the conversation.

Karen Dawson – (moderator) Global Digital Strategy Leader
Fiona Moriarty – Content Strategist, Hipmunk
Shannon Boland – Social Media Manager, Renaissance Hotel

It’s no secret that social media has ignited the travel bug for many as breath-taking photos and videos posted by friends give followers a peek inside their travel destination. Tagging of a brand in a social media post brings an immediate touch point connecting the consumer to the brand and the content marketing that follows can influence purchase decisions.

Moderated by Karen Dawson, former VP of Digital Strategy at Hyatt Hotels, content gurus from Hipmunk and Renaissance Hotels will discuss the successes of their content marketing that keeps consumers coming back for more. Best practices in video marketing, social media strategy, and content creation will give marketers great takeaways.


Post Author

G.I. Sanders

G.I. Sanders is Senior Director, Creative Services at Dynamic Signal. He specializes in entrepreneurship, digital and social media, design, and marketing. G.I. is based in Dallas, TX with his wife and two sons. Passions include technology, startups, music, fitness and sports.