Over the past year, Dynamic Signal has conducted a series of ThinkTanks around the world that bring together world-class communicators and marketers. This emerging community of business professionals is focused on improving employee communication and engagement.
Our sessions have been, in a word, amazing.
Communicators are hungering to meet people like themselves, who are wrestling with the same challenges they face every day. Conversations crackle with electricity as they talk through problems, discuss solutions and share success stories.
And we’ve heard one sentiment, time and time again.
Communicators want more.
So, we’re thrilled to announce our first full conference, the Summit by Dynamic Signal. It will be a full day of interactive learning on Oct. 11 at The Pearl in San Francisco. This will be a unique opportunity to surround yourself with like-minded, fearless peers who also are searching for innovative ways to connect with employees and encourage employees to support their brands.
But I also don’t need to tell you how difficult it is to achieve these goals.
We live in a time where trust in institutions is at an all-time low. Workforces are more dispersed than ever. Every time you blink there’s a new form of technology that connects people … but also can be a frustrating distraction that interrupts getting work done. The expectations of the executive suite and employees for better communication are greater. And caught in the middle is you, the communicator.
That’s why there’s an acute need for a conference like this.
We’ve assembled a powerhouse group of speakers. One of our keynotes will be Trish Wexler, JPMorgan Chase’s Chief Communications Officer, Chase Consumer & Community Banking. Other speakers will include Grant McLaughlin, the Chief Marketing & Communications Officer at Booz Allen Hamilton, and Michael Brito, author and Executive Vice President, Digital & Technology at the Zeno Group. All of our speakers have stories that you will want to hear.
The Summit will explore best practices, tactics, and common challenges. How does a brand tell a difficult story? How do you communicate effectively with hourly workers? How can organizations address the different communication challenges facing “in the know” and “in the dark” employees? How do you measure the impact of your communication strategies?
You will leave the Summit with insights that you can bring back to your organization. You will also develop meaningful relationships with other communicators. This is a chance to see that you are part of a community reinventing the field of employee communication.