Dynamic Signal Strengthens Leadership Bench with Key Hires

The #DySiTeam leadership just expanded by two!

Veteran marketing leader, Wendy Close, has joined the our team as Vice President of Product and Customer Marketing, and professional services expert, Nav Kalra has joined us as Vice President of Customer Success, International.

These key hires strengthen Dynamic Signal’s team at a time when we’re experiencing rapid growth, leading the $5 billion Employee Communication and Engagement market. Research has found that 85 percent of global workers are not actively engaged with their work and that companies with employees who rank in the top quartile of engagement are 21 percent more profitable than those with employees in the bottom quartile, making the focus on employee experience a top priority.

“Engaged employees are the top factor that determines a company’s success or failure from the inside out. Our growth trajectory is proof positive that an engaged workforce is a crucial element in how today’s global enterprises attract and retain talent,” said Russ Fradin, CEO of Dynamic Signal. “As an organization, we are obsessed with being a world-class partner. The addition of top talent like Wendy and Nav showcases our commitment to delivering the very best in every aspect of customer success and product experience. We’re proud to welcome them to the Dynamic Signal team and we’re excited for how they will serve our customers.”

Wendy is a thirty-year software industry professional skilled in uncovering actionable insights that drive product, go-to-market, distribution, and growth strategies. In her new role she will be responsible for sales readiness and marketing enablement, as well as driving product vision, strategy, roadmap, and overall go-to-market strategy. She will also help build the Dynamic Signal “brain trust,” giving customers the opportunity to network with more than 850 leaders, achievers and innovators in the field of Employee Communication and Engagement. Prior to joining Dynamic Signal, Wendy served as VP of Global Product Marketing at Apttus, a software provider for the Quote-to-Cash market. Prior to Apttus, Wendy spent over a decade at Salesforce on the GTM strategy team and over 10 years as a Gartner CRM Research Analyst.

Nav has accumulated over 20 years of experience working with startups, technology-based corporations, media, and telecommunications providers. In his new role at Dynamic Signal he will be responsible for implementation services, professional services, and ensuring long-term customer success through customer experience optimization and partnerships. Before joining Dynamic Signal, Nav served as Global Vice President of Tradeshift, a global business platform connecting companies and allowing them to run all their business processes in the cloud in real-time. Prior to Tradeshift, Nav spent three years at Apttus as Vice President of Professional Services International.

We’re thrilled to watch them work there magic and serve our customers, team, and partners!

Post Author

G.I. Sanders

G.I. Sanders is Senior Director, Creative Services at Dynamic Signal. He specializes in entrepreneurship, digital and social media, design, and marketing. G.I. is based in Dallas, TX with his wife and two sons. Passions include technology, startups, music, fitness and sports.