Associate Product Marketing Manager

We are looking for a go-to-market strategist with a passion for technology, market research, product positioning, and open-ended problem solving. As a Product Marketer at Dynamic Signal you’ll rely on your deep knowledge of our product, market, competition, and buyers to drive excellence at every stage of the go-to-market life cycle. You’ll analyze new market opportunities, discover rich insights into buyer personas, directly influence the product roadmap, craft pricing and positioning strategies, and launch new products and features.

You thrive in a fast-paced environment and view rapidly changing market dynamics as an opportunity. You possess a track record of success working cross-functionally and collaborating with multiple stakeholders to get things done. You believe in extreme ownership of your responsibilities and can manage large projects on your own. You savor measuring the impact of your work.


Essential Responsibilities:

  • Drive messaging, positioning, and go-to-market strategies for Dynamic Signal’s platform features and new product offerings
  • Deeply understand our products, buyers, competition, and markets
  • Conduct market research and influence key decision makers with compelling data
  • Discover competitive insights and develop competitive playbooks
  • Successfully tell our product story through collateral, case studies, webinars, demos, and supporting sales enablement
  • Create and deliver compelling presentations to small & large groups about our products & solutions
  • Drive go-to-market efforts for new features and verticals
  • Launch new features to sales, prospects, and customers with supporting materials and clear value-based positioning
  • Work with Product Management, Sales, Customer Success, and Executive Management to help prioritize market needs, product roadmaps, and investment to achieve and exceed business goals

 

Key Skills and Qualifications:

  • 2 years of marketing, consulting, or strategic sales enablement experience
  • BA or BS degree – ideally in business, economics, marketing
  • Highly skilled at critical decision-making; ability to evaluate business issues and resolve problems
  • Highly effective presentation skills to large audiences and potential customers
  • Strong analytical, written, and verbal communication skills
  • Ability to work across organizational lines, command respect, and influence without authority
  • Experience conducting and analyzing market and competitive research
  • Must be able to thrive in a highly dynamic, flexible work environment and switch rapidly from strategy to execution
  • Travel will be required (10%-20%)

 

Competitive Advantages:

  • Catered lunches 4 days a week (the 5th day is reserved for team fun)
  • Unlimited drinks and snacks
  • Competitive medical, dental, & vision coverage
  • Fun environment with quarterly marketing team events and monthly company events
  • Start-up experience in a fast-growing company and the chance to grow into your dream role
  • A thoughtful leadership team that has done this before with great success
  • A new MacBook Pro when you start
  • $100 covered monthly mobile phone bill
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