The world’s leading global financial services firm, serving more than 65 million consumers and four million small businesses, was facing major internal communication challenges. While it leads the way in financial technology, the company struggled to communicate with a global workforce. It needed to find a way to engage and inform all employees – from the tellers at branch locations to the corporate executives – all across the globe.
Because the company lacked a consolidated communication platform, there was a profound disconnect between corporate and branch workers in terms of access to company news. It was also increasingly difficult to distribute news in a timely, relevant manner in times of crisis or urgency. The company primarily relied on the intranet, email, and even break room posters. All proved to be woefully inadequate at properly informing and engaging employees.
43 percent of employees now work remotely at least part of the time.Gallup
With the Dynamic Signal Platform, all employees finally have access to important company information, whether the work at the corporate level or in the field. The company was able to deliver top-down communication from executives and department leads to all employees, wherever they are, directly to their mobile devices. The platform also enabled the company to create unique dashboards for each business unit. This gives program managers the ability to measure employee engagement with content.